Rose Bowl / Tailgating
Fans in Brookside Park (USC-11/12)
Located in the middle of a residential neighborhood and adjacent to park, recreational and open space, the Rose Bowl stadium offers a unique tailgating environment for fans. Most game day tailgating takes place on the Brookside Golf Course, in Brookside Park, or on the athletic fields to the south of the stadium. Cars are permitted to park on fields and the golf course, allowing fans to tailgate in a unique park-like setting.
- Environmental Scans (observational surveys of large events)
- Existing Rose Bowl Tailgating Policies (2012 Season)
- Other Stadium/Venue Policies
- Tailgating videos - Rose Bowl (2010-2014)
- Rose Bowl Community Prevention Council (RBCPC)
Since Fall 2012 Day One staff, volunteers, and Youth Advocates have regularly conducted field surveys/scans of existing conditions at large event at the Rose Bowl. Learn more about this unique data collection effort and check out some of our findings here.
Whereas overeating or indulging in unhealthy tailgating food for a day poses few health or safety risks, other traditions like alcohol games can have far graver consequences to fans, visitors and the greater community insofar as they encourage binge drinking, and with it public health and safety risks ranging from impaired driving to violence. Learn more.
If a picture is worth a 1,000 words, a video can at times be worth 10,000. This list of tailgating videos posted online by fans and surveyors since 2012 highlight problem areas faced by organizers. Click here.
A growing number of studies have examined the issue of game day alcohol use, binge drinking and its effects on individual and community health. Learn more.
What are current alcohol use rates in Pasadena and the broader region? Thanks to data collected by the Los Angeles County Department of Public Health, Day One and other health agencies, we already have an idea. Learn more.
Underage alcohol use can have both short and long-term health consequences to minors. Not only are youth and young adults' brains still developing, and thus more susceptible to harm, but alcohol use contributes to poor decision-making, injuries, and risky behaviors, to say a few. Learn more.
After a violent melee and stabbing at the 2010 USC-UCLA game, the Rose Bowl updated its tailgating policy, notably reducing tailgating hours from 8 to 6 hours prior to kickoff, and banning drinking games, alcohol paraphernalia, and the consumption of alcohol after kickoff. Click here to see the full list of stadium tailgating regulations.
Tailgating policies vary widely across the United States. Day One staff gathered data from over 70 college and professional venues. Check out what other stadiums around the country are doing here.